The Dog Wizard: Team Culture & People Analyzer Learning Module

Mission: We exist to deepen the bond between human and pet.
Vision: Be THE destination for the dog, their owner, and the pet entrepreneur.
North Star: Dog Training Done Right

The Mission, Vision, and North Star represent The Dog Wizard’s unified purpose across every location, trainer, and client interaction. These statements reflect not just what we do, but who we are as a company. Whether you’re part of the franchise leadership or a frontline trainer, your work contributes to these guiding principles. They ground our commitment to excellence in dog training, inform our decisions, and serve as the foundation for every aspect of team culture, professional development, and client care outlined in this module.